privacy, analytics consent, and data handling in plain language.
what we collect
nothing, unless you clicked “yeah fine” on the cookie banner. if you did, google analytics runs and collects standard visit data — page views, rough location, device type, that kind of thing. ip addresses are anonymized. we use this to know if anyone is actually using this site or if we built it into the void.
what we do not collect
no accounts. no logins. no email addresses. no payment data. no user profiles. no selling anything to anyone. ever.
google analytics
if you consented, google analytics 4 runs with ip anonymization enabled. google's own privacy policy applies to data they receive. you can review it at policies.google.com/privacy.
google tag manager
gtm is present but only fires if you consented. currently it only loads analytics. if that changes, this page will say so.
cookies
one localStorage entry to remember your cookie choice. that's it. no third-party tracking cookies unless you opted in, in which case google analytics sets its own. you can clear them any time in your browser.
changing your mind
clear your browser's localStorage for this site and the banner comes back. opt out whenever you want.
content
post content is sourced from official blizzard/world of warcraft channels and linked back to originals. some entries include substantial excerpts to improve readability, but every post keeps a direct source link. blue.txt is not affiliated with blizzard entertainment.
contact
questions about privacy can go to just.blue.txt@gmail.com.
legal + disclosure details
for trademark attribution, editorial scope, and content use disclosures, see /legal.